Derek Thompson, acclaimed author explains MAYA- Most Advanced Yet Acceptable. Research shows novelty is accepted when it comes with familiarity. You can sell anything if it is new and yet … Continue Reading Watch “The four-letter code to selling anything | Derek Thompson | TEDxBinghamtonUniversity”
This is epitome of development. USA did it in Times Square decades back. It still goes great in cities like Dubai. Something in advertising do not change. And they should … Continue Reading Watch “Huawei P30 | P30 Pro Shines Its Light On The Burj Khalifa”.
Many times I have seen in my last 10 Years of professional life that systems collapse when you move away for a while or long! This is the harsh reality for all … Continue Reading The Placebo Way !